The Business Case for Openness

There is a growing awareness among investors about the value of engaging constructively with important global issues and building agile alliances in a world heading toward protectionism and seclusion.

The event was held in Davos, Switzerland, on January 23, 2018, by The Economist Events and was supported by the Brightline Initiative, Project Management Institute, and The Boston Consulting Group.

Below you can watch the full panel discussion, a commentary by Brightline’s Executive Director, and view the photo gallery.


Videos

Full panel discussion

Event highlights

Commentary

Ricardo Vargas, Brightline's Executive Director, comments on the event after the panel discussion.


For more photos, please visit The Economist Flickr album.


The Business Case for Openness discussed:

  • What is the role of businesses in pushing for openness and collaboration?
  • How exactly can corporate players be the agents of the change their customers, employees and investors want to see?
  • How are leaders articulating and implementing their strategy (not just their PR story line) to address openness and collaboration?
  • What innovative cooperation models involving private companies, non-profit organizations, academia, and governments are achieving this?
  • How can companies coordinate their profitability agenda with the responsibility to the societies that grant them the right to operate?
  • And what are the tools and structures that help organisations and people collaborate?

Speakers

Mark Langley (Opening Remarks) – President and CEO, Project Management Institute

Tamzin Booth – Business affairs editor, The Economist

Hugh Johnston – Vice-chairman and chief financial officer, PepsiCo

Jean-Philippe Courtois – Executive vice-president and president, Global Sales, Marketing and Operations, Microsoft

Miki Tsusaka – Senior partner, managing director and chief marketing officer, The Boston Consulting Group

Jonathan Auerbach – Executive vice-president, chief strategy and growth officer, PayPal

View event's website

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