Video | 17 December 2018

[[email protected]] Henry Mintzberg on Questioning Implementation: When delivery drives design

Strategy should not come from the top leaders, but from the bottom: from the customers and employees.

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Henry Mintzberg, Cleghorn Professor of Management Studies, McGill University & the author of more than 20 books on Management, says that strategy should not come from the top leaders, but from the bottom: from the customers and employees. People and their communities are the links that delivery the strategy according to the design. Mintzberg says it is time for "communityship" rather than the leadership to deliver on strategies.

About the Conference

[email protected] is Brightline’s flagship event for strategy executives and thought leaders from world-class organizations to exchange insights, share experiences and build networks.

The conference, held in New York in November 2018, brought together world’s top leaders from the business, government, academic, and social sectors for a common mission of reducing waste caused by poor strategy implementation.